Our History

WE ARE ON A MISSION TO BE THE MOST LOVED BABY LIFESTYLE BRAND IN THE WORLD. Munchkin knows it's the little things® that often make the biggest difference. Here are a few of the milestones that have helped shape who Munchkin is today.


To date, we have 288 patents.

288 patents. On average, we are currently awarded more than one patent per month.


The Munchkin 2017 Kind & Jugend exhibit booth in Cologne, Germany brought home the Gold award for Best International Exhibit for the fourth straight year in addition to The Experience Design and Technology Award Silver award for Best Trade Show Exhibit.

We launched Grass Fed™ infant and toddler formula in Australia.

3 Grass Fed™ containers


Project Orca was founded – a non-profit supporting orcas, dolphins and beluga whales in captivity.

Orcas Live in Oceans logo

Our Miracle® Cup was awarded its first patent.

Miracle® Cup Blue Miracle® Cup Purple Miracle® Cup Orange Miracle® Cup Pink


Brica® joined the Munchkin Family.

We won Target Partner Award of Excellence.

Target logo


We launched LATCH™ – an innovative line of baby bottles, pacifiers and other accessories.



Our Click Lock® cup technology was awarded a patent.


Lindam®, UK’s No. 1 Safety Brand, joined the Munchkin family.

We partnered with Arm & Hammer™ to develop the Diaper Pail.

Arm & Hammer™


Our first licensing agreement was made with Nickelodeon.

Nick™ logo


Our White Hot® Technology was awarded a patent.


We were awarded our first patents.

Patent diagram


Munchkin was founded by a father with a knack for innovation.

Back to Top